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Advice for Couples

A Bride’s Biggest Regret: Reflections from a Toronto Wedding Photographer

While perusing Pinterest the other day, I came across a quote that really got me thinking.  It was a simple quote, it said: “You never know what you have until you lose it, and once you’ve lost it, you can never get it back.”  Of course I started thinking about all the things I love in my life – my husband, my kitties, my family – but I also started thinking about how this can apply to brides and grooms, too, especially when you hear all about a wedding planning experiences and most bride’s biggest regret.

Log onto any message board, forum or facebook group where brides gather and you’ll most certainly find limitless posts discussing wedding planning regrets.  I always find those types of posts difficult to read because, as a wedding photographer and married woman, I know just how amazing and special wedding days can be and it honestly breaks my heart to know that so many brides have regrets about their planning choices.

One of the top wedding planning regrets, as discussed by brides, is that they didn’t hire a quality photographer.

I understand just how pricey a wedding can be; it wasn’t too long ago that I was the one in the puffy white dress and walking down the aisle.  But I also understand that where there’s a will, there’s a way.  If you want something badly enough, you will budget for it.  Photos were important for me and although my husband and I didn’t have the largest budget in the world to work with (newly graduated, student debts, yadda yadda yadda…) we opted to spend nearly 20% of our budget on our photographer.  Sure, the “planning guides” say to spend between 8-10% on wedding photography but when we applied this formula to our budget, we were left with nothing but entry level photographers that didn’t meet our expectations.

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When the wedding day is done, when the dress gets dry cleaned and put away and when the blisters on your feet from those magnificent 4-inch Jimmy Choo’s finally heal you’ll be left with your wedding photographs.  The memories may fade but can be brought back to life through your images and albums.  A dress will age, the material and stitching will weaken.  Jewelry bears the scuffs of everyday wear.  Invitations?  Many are tossed in the rubbish bin before you come back from your honeymoon… but your photos?  Your wedding photos are the only investment you make in your wedding day whose value will actually increase over time.

While you may find a “good deal” on photography today, but will you be satisfied with your product in a year?  In five years?  In twenty years?  Will saving a few hundred dollars today be worth it when you become that bride on the message boards sharing the story of your biggest wedding regret?



Erika Hammer is the owner and primary photographer at Ten·2·Ten Photography; one of the top Toronto wedding photographers.  Her candid approach to all topics relating to wedding photography is valued by not only brides and grooms but up-and-coming wedding photographers, too.  Follow Ten·2·Ten Photography on Facebook to keep up to date with all the new posts and articles!  Thanks for reading.

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